Messengers

Why are self-confident ignoramuses so often believed? Why are thoughtful experts so often given the cold shoulder? And why do apparently irrelevant details such as a person's height, their relative wealth, or their Facebook photo influence whether or not we trust what they are saying? These are just some of the questions that behavioural experts Steve Martin and Joseph Marks tackle in this ground-breaking new book. Who we listen to, who we don't, and why.